The latest news ahead of the New Hampshire primary

Date:

11:58 a.m. ET, January 22, 2024

Democratic candidate Dean Phillips and allies have spent nearly $5 million in New Hampshire

Rep. Dean Phillips and supporters of his long-shot presidential primary challenge have poured nearly $5 million into advertising in New Hampshire, where President Biden is not on the ballot, delivering sharp criticism of the president and slamming the Democratic Party’s management of the primary process. 

Phillips’ campaign has spent about $2.7 million advertising in New Hampshire, while a super PAC supporting him, We Deserve Better, has spent an additional $2.2 million, according to AdImpact data.

Some context: Biden did not register for the New Hampshire ballot following an internal party dispute over the date of the primary and the Democratic National Committee’s decision that the election effectively won’t count. Accordingly, he and the outside groups supporting his reelection have not advertised there.

Ads from the Phillips campaign have covered a variety of issues and themes as he’s sought to gain traction for his protest bid. The ad the campaign has spent the most money on — about $410,000 — features Philips discussing his daughters’ 2014 cancer diagnosis, and in it, he declares his support for Medicare For All. Another campaign ad criticizes Washington, DC as “out of touch,” calling for a “new generation of leaders.”

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