The frenzy ignited by Lionel Messi in the United States is an undeniable reality.
Beyond revolutionizing the sports realm, he has also reshaped the commercial landscape.
With Messi’s arrival at Inter Miami, prices have soared, and the cost of a men’s Messi jersey stands at $194.99 (178 euros).
You can now watch Messi in MLS with Apple
To draw a comparison, jerseys of any Barcelona player are priced at 155 euros.
In the official Real Madrid store, a player’s jersey bearing his name and number is priced at 150 euros.
Another striking example is Inter Miami‘s first match against Mexican team Cruz Azul, which shattered records by attracting 12.5 million viewers in the United States, marking the most-watched soccer match in U.S. television history.
Messi’s goals against Orlando City in Inter Miami’s 3-1 win
This extraordinary frenzy has also prompted Messi’s admirers to embark on a 2,000-kilometer journey to witness his debut away game with Inter Miami in Dallas.
After nearly 24 hours of travel, a contingent of 28 Messias 305 supporters realized their aspiration and embarked on the road trip to Dallas.
“Twenty-eight of us are traveling by land, while the rest are flying, and we’ll convene there,” Julio Iglesias, a founding member of Messias 305, told Infobae.
An exciting trip to Dallas
To enhance the journey, the group indulged in songs, shared meals, engaged in mate sessions and lengthy conversations, took naps, enjoyed cumbia music, marveled at picturesque landscapes, and eagerly monitored every Messi step.
The drivers took turns, halting every two hours for breaks. Upon reaching Dallas, their plan entails exploring the city as a group, passionately supporting Messi adorned in the Inter Miami jersey at Toyota Stadium against FC Dallas.
Once the match concludes, they will promptly embark on the return journey to Miami.
